Vision
To become a leading bank in MEASEA .
Mission
- 
	To be the institution of choice for customers, employees, investors and suppliers
- 
	To be the dominant market player
- 
	To maintain the highest credit ratings
- 
	To have strong brand recognition and high brand value
- 
	To achieve sustainable profitable growth
- 
	To enhance shareholder value
Our Values
- 
	Operational ExcellenceImprove customer experience by a factor of 10 times each and every year
- 
	IntegrityAt all times and in any situation work with integrity, trust and honesty.
- 
	TransparencyEnsure all products, processes and interactions are transparent and fair
- 
	Social ResponsibilityContribute to and enhance the communities in which we operate
- 
	Performance DrivenNurture a performance driven merit-based culture –“Excel in everything we do”
- 
	Continuous ImprovementSeek continuous improvement through innovation and the refinement of our offering and services
- 
	Career DevelopmentFocus on merit, talent management, training and development
- 
	Team WorkBuild and foster teamwork
